Proposal templates
Proposal templates that win client work.
Thirteen industry templates with the exact sections, example copy, and pricing structures that get signatures — free to read, free to use, and built to be sent as tracked links instead of PDFs.
Freelance designers & studios
Web design proposal template
Goals, scope boundaries, week-by-week process, and staged pricing — the structure that stops scope creep before it starts.
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SEO consultants & agencies
SEO proposal template
Mini-audit findings, quantified opportunity, monthly deliverables, and an honesty clause about timelines that closes retainers.
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Marketing agencies & consultants
Marketing proposal template
Situation analysis, prioritized channels, visible monthly output, and KPIs defined before the work starts.
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Independent consultants & firms
Consulting proposal template
A sharpened problem statement, phased approach with a stop option, and fees anchored to the cost of the problem.
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Brand designers & creative studios
Branding proposal template
Brand challenge, decision gates, tangible system deliverables, and revision boundaries stated before the price.
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Photographers & studios
Photography proposal template
Vision, package tiers, an hour-by-hour day plan, usage rights, and a signature that reserves the date.
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Videographers & production companies
Video production proposal template
A creative treatment that sells the film, an unambiguous cut list, and usage rights settled before you roll.
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Copywriters & content studios
Copywriting proposal template
Reframes the sale away from price-per-word, and ends the revision spiral with an approved message hierarchy.
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Social media managers & agencies
Social media management proposal template
Channel focus with something deliberately dropped, monthly output by platform, and an approval rule that holds.
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App developers & software agencies
App development proposal template
Scope with an explicit exclusions list, phased gates you can stop at, acceptance criteria, and IP handover.
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Executive, business & life coaches
Coaching proposal template
Structure for an intangible engagement: cadence, between-session access, confidentiality, and an early exit point.
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Interior designers & studios
Interior design proposal template
Room-by-room scope, nothing ordered before approval, and your fee kept separate from the furnishings budget.
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Bookkeepers & finance practices
Bookkeeping proposal template
Cleanup priced as its own project, a real closing timetable, and monthly tiers by transaction volume.
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A template is the start. The send is what closes.
Every template here becomes a live proposal in ApeiroCraft: your client opens a link, you see the moment it happens, they sign on the page, and the line items flow into an invoice without retyping. The follow-up that wins the deal stops being a guess.
- Read tracking — know when it's opened, re-opened, and forwarded
- Verified e-signature on the proposal itself, no printing
- Accepted proposal → invoice in one click, same line items
- Free plan includes proposal sending, no credit card
Proposal templates, answered.
Are these proposal templates really free?
Yes. Every section, example, and tip is on the page — copy whatever you want. Using them inside ApeiroCraft is also free: the free plan includes proposal sending with tracked links and e-signature, no credit card required.
What makes a proposal template actually convert?
Structure that answers the client's silent questions in order: do you understand my problem, what exactly will I get, when, for how much, and what happens if I say yes. Every template here follows that arc, with example copy for each section.
Should I send proposals as PDFs or links?
Links convert better. You see when the proposal is opened and re-opened (so follow-ups are timed, not guessed), the client signs on the page instead of printing, and the accepted proposal becomes an invoice without retyping.
Can I customize a template for my industry?
Every template is a starting structure — replace the example copy with your specifics. If your field isn't listed, the consulting template is the most adaptable skeleton: problem, approach, deliverables, timeline, investment, signature.
See the consulting template →Pick a template. Send it tonight.
Workspace ready in under a minute — proposals, CRM, and invoicing in one place, free to start.
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